Meet Amanda

Amanda Lybeck

MARKETING, PROJECT MANAGEMENT, CLIENT SERVICES

 

Passionate about driving brand success through a strategic blend of brand mission, marketing, and creativity, I excel in managing the entire spectrum of projects from conceptualization to fruition. With a keen focus on concepting, budgeting, timelines, and stakeholder collaboration, I ensure top-tier work that resonates.

I've been instrumental in enhancing efficiencies, setting and supporting ambitious goals, and implementing customized project management solutions. I am driven by a commitment to excellence, and my track record speaks volumes about my ability to not just meet, but exceed expectations.

 
 
 

background

Client Services Manager
Realogics Sotheby’s International Realty (2019-Present)

  • Expert in brand mission, marketing and creative processes; manage projects from inception to completion (budgets, timelines, stakeholder input and top-tier work).

  • Increase marketing department efficiencies; set and support department goals; implement and maintain custom project management product; increase custom marketing sales and develop new product offerings for CLAY (in-house creative marketing agency).

  • Maintain database client portfolio of $500M+; determine client goals and tailor marketing plans to support growth with ongoing reporting of ROI; lead new client meetings; foster reliable and transparent relationships.

  • Hire, train and grow Client Services Team (five direct reports); provide critical insight to overall trajectory of company through appointment to CORE Leadership Team.

Communications Editor
Realogics Sotheby’s International Realty (2015-2019)

  • Managed brand content and ensured consistent messaging and adherence to company standards; created and maintained editorial calendars for effective content planning; spearheaded PR initiatives to enhance company’s public image.

  • Collaborated with real estate agents to enhance listing exposure and editorial opportunities for premium properties; developed creative strategies for compelling property storytelling.

  • Established partnerships with affiliates worldwide leading to unique opportunities and successful social media campaigns.

  • Authored various types of content including (but not limited to) market reports, editorial articles, broker profiles, press releases, and property descriptions.

Broker Care
Realogics Sotheby’s International Realty (2013-2015)

  • Ownership of general office tasks including phone and email communication, restocking supplies, and maintaining a clean workspace.

  • Entered property listings into the Northwest Multiple Listing Service and internal systems with the utmost accuracy; produced property flyers and other listing-related materials; printed and faxed files; assisted brokers with general in-office needs.

 
 

"
choose courage over comfort.

/  Brené Brown  /

 
 

Education

Master of Fine Arts, Creative Writing & Poetics (2018)
Cum Laude
University of Washington, Bothell

Bachelor of Arts, English Literature (2015)
Minor in Women & Gender Studies
Magna Cum Laude
Seattle University


Alpha Sigma Nu (2015-Present)

northwest undergraduate conference on literature (2015)

SEATTLE UNIVERSITY UNDERGRADUATE RESEARCH ASSOCIATION CONFERENCE (2015)

seattle university research assistant (2014-2015)